You’ve identified your target audience. You’ve tailored marketing messages to them and hit all your sales goals. But now you want to reach new audiences and tap into new customer bases.
Maybe your current customer base has hit a wall with spending, or external factors have made your products undesirable to a specific segment. And if you want to scale your retail business, growing your customer base is one major key to success.
There are plenty of creative ways to tap into new audiences and grow your customer base. From creative social advertising techniques to simple referral programs, here are 10 ideas on how you can reach new customers.