Eventually, she’d head to art school in her hometown of Portland, Oregon, where she met Rembrant Van der Mijnsbrugge, an expat from Belgium fresh from his studies in software engineering, now ready to focus on the world of graphic design. Their bond was instant.
“We both grew up in hometowns where you went to school, found a job, and settled down. Everyone around us was happy staying where they were, and we were not,” Sara says.
We wanted to see the world, and I think that’s what we found in each other.
Five years later, following a successful stint as a fashion buyer for an upscale L.A. boutique, Sara began working full-time in corporate freelancing with Rembrant. Ecommerce projects — their chosen focus — was a natural fit for the pair’s combined expertise in retail and software engineering.
“What we love about ecommerce is the ability to push the envelope, close to the breaking point, on every project we do,” Sara says.
Together, they felt that online commerce was the future, and they hungered to be at its forefront.
Enter Annamarie Orsi.
From a small town in Georgia, Annamarie’s background was in fine art and photography. But beyond her artist’s eye, there was something special about her that Rembrant and Sara recognized almost instantly: a fire to be avant-garde.
“What none of us ever looked for was complacency, actually quite the opposite. We thrive when we're just slightly outside of our comfort zone,” Rembrant explains.
The excitement at finding another kindred spirit made all three crave a new collaborative venture. Sara and Rembrant shifted from corporate freelancing, and focused on working with Annamarie.
At the beginning, they often built bespoke ecommerce solutions, but working with Shopify allowed them to have an immediate impact on the growth of the creative brands they worked with.
The beauty of Shopify is that it gets out of your way and lets you do what you do best.
“We can focus on the art and engineering, rather than having to worry about infrastructure and scalability,” Sara says.