Build a business with your new skills.
Start Shopify free trial
Try Shopify free for 14 days, no credit card required.

Use free customer data to power your business

Use free customer data to power your business

Build a business with your new skills.
Try Shopify free for 14 days, no credit card required.
Start Shopify free trial

Customer data is your hidden superpower when it comes to improving your business.

In this tutorial, you will learn about:

  • How you can use data to make informed decisions about your brand’s messaging, campaigns, and promotions
  • How customers search queries can inform your inventory, site navigation and design

Build an online store for your business with your new skills.

Shopify has everything you need to start selling, all in one place.

Start Shopify free trial

Try Shopify free for 14 days, no credit card required.

<h1>Build an online store for your business with your new skills.</h1><p>Shopify has everything you need to start selling, all in one place.</p>

More tutorials for analytics

Thumbnail preview about How to utilize Instagram data to improve engagement
Tutorial
2m

How to utilize Instagram data to improve engagement

Watch tutorial
Thumbnail preview about Scale your content marketing strategy
Tutorial
4m

Scale your content marketing strategy

Watch tutorial
Thumbnail preview about Engage your customers with non-product pages
Tutorial
5m

Engage your customers with non-product pages

Watch tutorial
Thumbnail preview about Get more from your ad spend with A/B testing
Tutorial
4m

Get more from your ad spend with A/B testing

Watch tutorial
Thumbnail preview about Marketing campaigns in Shopify
Tutorial
4m

Marketing campaigns in Shopify

Watch tutorial
Thumbnail preview about 3 numbers every entrepreneur needs to know
Tutorial
2m

3 numbers every entrepreneur needs to know

Watch tutorial
Thumbnail preview about How to stick to your budget
Tutorial
2m

How to stick to your budget

Watch tutorial
Instructor image
Tutorial
3m

Create a landing page that converts

Watch tutorial
Instructor image
Tutorial
2m

How to expand your product offering

Watch tutorial
Instructor image
Tutorial
3m

How to improve your conversion rate with copy and design

Watch tutorial
Instructor image
Tutorial
4m

3 key pillars of paid marketing

Watch tutorial
Thumbnail preview about Learn about shipping profiles
Tutorial
5m

Learn about shipping profiles

Watch tutorial
Thumbnail preview about Learn about search engine optimization (SEO)
Tutorial
4m

Learn about search engine optimization (SEO)

Watch tutorial
Thumbnail preview about How to turn a customer avatar into audience
Tutorial
1m

How to turn a customer avatar into audience

Watch tutorial
Thumbnail preview about How to create the customer avatar
Tutorial
2m

How to create the customer avatar

Watch tutorial
Thumbnail preview about How much you should spend on advertising
Tutorial
2m

How much you should spend on advertising

Watch tutorial
Thumbnail preview about Understanding the sales funnel
Tutorial
2m

Understanding the sales funnel

Watch tutorial
Thumbnail preview about Core principles of advertising
Tutorial
2m

Core principles of advertising

Watch tutorial
Thumbnail preview about Common early marketing mistakes
Tutorial
2m

Common early marketing mistakes

Watch tutorial
Thumbnail preview about How to price products for a profitable business
Tutorial
2m

How to price products for a profitable business

Watch tutorial
Thumbnail preview about Market fit: who is your customer?
Tutorial
2m

Market fit: who is your customer?

Watch tutorial
Thumbnail preview about How to find loyal customers
Tutorial
1m

How to find loyal customers

Watch tutorial
Thumbnail preview about Validating your product and the market
Tutorial
3m

Validating your product and the market

Watch tutorial
Thumbnail preview about Evaluating your business idea
Tutorial
5m

Evaluating your business idea

Watch tutorial
Thumbnail preview about Finding great business ideas
Tutorial
2m

Finding great business ideas

Watch tutorial
Thumbnail preview about Optimizing store speed for holiday selling
Tutorial
3m

Optimizing store speed for holiday selling

Watch tutorial
Thumbnail preview about Email marketing strategies for high volume sales periods
Tutorial
5m

Email marketing strategies for high volume sales periods

Watch tutorial
Thumbnail preview about Marketing tools for holiday selling
Tutorial
4m

Marketing tools for holiday selling

Watch tutorial
Thumbnail preview about 5 ways to optimize inventory for high-volume seasons
Tutorial
5m

5 ways to optimize inventory for high-volume seasons

Watch tutorial
Instructor image
Tutorial
3m

5 tips for understanding consumer behavior

Watch tutorial