83 search results for “John Rampton”

5 Habits the Wealthiest People in the World Share

5 Habits the Wealthiest People in the World Share

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Money isn’t always the main indicator of success. But, when you’re one of the wealthiest people in the world, you’re obviously doing something right. What exactly are these wealthy people doing that you’re not? It’s most likely that they are using one of the following five habits.

1. They Work For Themselves

Here’s an interesting question asked by Tucker Schreiber? Do you think “it’s risky to start something on your own?” For millionaires, that’s not the case. Schreiber explains that “There’s a certain drive, hustle and itch that these entrepreneurs just have to scratch.” He goes on to say, “They can’t work for someone else - not because they don’t want to, but because they always need something to do on their own.”

2. They Set Goals That Are Attainable

According to author Tom Corley (via Inc.com) who spent five years researching the habits of the world’s wealthiest people, they “consistently set specific, attainable goals.” For example, instead of saying, "I would like to earn $1 million this year," a more realistic and specific goal might be: "I will bring in an additional $25,000 this year by increasing my production capacity."

Corley goes on to write;

"If you want your wish or dream to come true, you need to create goals around them, pursue those goals and achieve those goals. You need to break your wish or dream down into manageable tasks that you are able to perform. The accumulation, over time, of the completed goals will move you forward toward realizing your dream. You will still need outside help and outside influences, but luck has a way of finding the prepared and the persistent."

3. They’re Frugal

Wealthy individuals are frugal. Just how frugal? Here’s eight examples of how carefully they spend their money;

  • They live below their means. Warren Buffett still lives in the Omaha, NE home that he purchased in 1958.
  • The rich prefer to shop at Walmart, Target, or Home Depot instead of Tiffany’s or Brooks Brothers.
  • They cut out unnecessary expenses.
  • They either rent or sell the possessions that they’re not using.
  • Wealthy individuals like T. Boone Pickens make shopping lists and only bring the cash that they'll need.
  • They don’t fall for get rich quick schemes.
  • They go green.
  • They work side jobs.

4. They're Generous 

Despite being frugal, the wealthy are still extremely generous. And, I do mean extremely generous.

Bill Gates, for example, has donated more than $27 billion during his lifetime. Warren Buffett has donated $21.5 billion, George Soros $8 billion, and Azim Premji $8 billion. But, this isn’t a recent occurrence. The wealthy, such as Rockefeller and Andrew Carnegie, were also known for their generosity. Start watching the wealthy people you know - they are generous.

5. They Take Care of Themselves

Corley also found that the rich take care of their bodies and minds. For example, “70 percent of the wealthy consume less than 300 junk food calories per day.” David Murdock, chairman of Dole Foods, is 93 years old and still practices yoga, weight trains, and rides horses.

On top of eating a healthy diet and exercising, the world’s most successful people also mediate, wake-up early, read instead of watching TV, and reduce stress by saying ‘no.’


About the Author

John Rampton is an entrepreneur, investor, online marketing guru and startup enthusiast. He is founder of the online payments company Due.

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5 Must Read Sales Books for Any Entrepreneur

5 Must Read Sales Books for Any Entrepreneur

If there was a one-size-fits-all model for salespeople then it would probably be a pretty easy gig. However, we all have various methods of learning, growing, and perfecting our pitch. That’s why there are thousands of outstanding sales books that we can relate to. But, if you need a solid starting point, here are five sales books that every salesperson should read.

1. Little Red Book of Selling: 12.5 Principles of Sales Greatness by Jeffrey H. Gitomer

Jeffrey H. Gitomer, a leading authority on sales and customer service who has worked with IBM, AT&T, Coca-Cola, and Hilton Hotels and is the author of the bestselling book "The Sales Bible," released in 2004. There’s no filler here. Gitomer gets directly to the point by discussing the reasons why people purchase items and how to take note of what they’re thinking.

Preview: “Your job as a master salesman is to create an atmosphere where people want to buy.”

2. Secrets of Closing the Sale by Zig Ziglar

Zig Ziglar was a world renowned author and motivational speaker for organizations of all sizes. He was also the best selling author of inspirational books like “Born to Win,” “See You at the Top,” and “Developing the Qualities of Success.” With this 1985 book, Ziglar explains the importance of building relationships with clients and how to achieve that goal in 432-pages. Any book written by Zig Ziglar or any speech he gave during his life is well worth the time or effort it takes to read or hear his work. YouTube has most of his speeches and they are a great listen as you drive to work.

Preview: “There are five basic reasons people will not buy from you. These are: no need, no money, no hurry, no desire, and no trust. Since any “reason” or “excuse” for not buying will cost you a sale—and will cost the prospect the benefits he would accrue from the purchase—the missed sale is a loss for both buyer and seller.”

3. Growth Juice: How To Grow Your Sales by John A. Weber

John A. Weber is an Emeritus Professor of Marketing at the University of Notre Dame who has worked with organizations such as General Electric, AT&T, Federal Express, IBM, 3M, Xerox, Kellogg, and Bristol-Myers. In “Growth Juice,” Weber divides the book into three different sections that examine proven sales concepts, an explanation of Solution Selling, and how to convert one sale at-a-time in a steady stream.

Preview: “Growth starts when you first recognize your company’s true business. You can do this by asking what set of fundamental needs your company is trying to address with its current primary product or service. Focus on identifying these underlying needs.Thinking of your business as providing solutions rather than specific products or services can open up entirely new avenues of potential growth.”

4. The Challenger Sale: Taking Control of the Customer Conversation by Matthew Dixon and Brent Adamson

Matt Dixon, a managing director of strategic research at Corporate Executive Board, and Brent Adamson, a renowned speaker and facilitator, conducted a study of sales reps in multiple industries to develop the theory that the most effective salespeople just don’t build relationships with prospects, they actually challenge them by teaching the prospect something new about their business.

Preview: “If your customer is dead set on buying the cheapest option today, then chances are pretty good they’ll be dead set on buying the cheapest option tomorrow as well. And that may or may not be you. After all, there’s usually little stopping your competition from discounting their way to a win. In that game, loyalty is essentially irrelevant, as customers aren’t looking for a partner, they’re looking for a bargain. And that’s not what this story is all about. This is a story about a customer’s willingness not only to keep buying from you, but to buy even more over time and to advocate on your behalf. And if that’s your goal, price is simply a bad way to get there.”

5. The Greatest Salesman in the World by Og Mandino

First published in 1968 by Og Mandino, who is considered the most widely read inspirational and self help author in the world, as well as the former president of Success Unlimited magazine and the first recipient of the Napoleon Hill Gold Medal, “The Greatest Salesman in the World,” focuses on habits as opposed to sales techniques. Through the story of Hafid, an impoverished camel boy who achieves success through ten ancient scrolls, this book is one that provides uplifting and motivational advice.

Preview: “In truth, the only difference between those who have failed and those who have succeeded lies in the difference of their habits. Good habits are the key to all success. Bad habits are the unlocked door to failure. Thus, the first law I will obey, which precedeth all others is—I will form good habits and become their slave.”


About the Author

John Rampton is an entrepreneur, investor, online marketing guru and startup enthusiast. He is founder of the online payments company Due.

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6 Must Read Sales Books for Growing Businesses

6 Must Read Sales Books for Growing Businesses

As a salesperson, you have to overcome a number of challenges, like discovering and securing leads, handling angry customers, staying updated with the latest industry trends, and finding the drive to get out there everyday and work - even when you’d rather throw in the towel. That’s why reading is so vital - because a well-written book can help you overcome some of those heavy challenges whether you’re a seasoned vet or just entering the world of sales.

You may want to get a few of these book offerings on audio for inspiration as you commute to and from work.

While there are no shortage of business-related books that offer strategies and inspiration, are are six that every salesperson must absolutely read.

1. “Growth Juice: How To Grow Your Sales” by John A. Weber

John A. Weber (Ph.D., University of Wisconsin), is an Emeritus Professor of Marketing at the University of Notre Dame and has worked with companies like General Electric, AT&T, IBM, 3M, and Federal Express during his career. In “Growth Juice” he turns his experience from all of these companies into practical examples that you can put into immediate action and the concise writing of the book provides a number of sales solutions that you can use during your entire sales process.

2. “The Innovator’s Dilemma: The Revolutionary Book That Will Change The Way You Do Business” by Clayton M. Christensen

This best-selling book by Clayton M. Christensen has been described by Michael Bloomberg as “Absolutely brilliant. Clayton Christensen provides an insightful analysis of changing technology and its importance to a company’s future success.” More importantly, however, it’s an insightful book that describes the importance of changing our perceptions on how to conduct business, (especially in regards to new technologies) if we want to build a sustainable business.

Not only is this a must-read book, it’s an essential addition to your library.

3. “Little Red book of Selling: 12.5 Principles of Sales Greatness” by Jeffrey Gitomer

David Dorsey of the Wall Street Journal said, “This isn't just a red book; it's a 'Red Bull' of high-energy sales tips & counsel.” And, I couldn’t agree more. Gitomer, a salesman and author of the “Sales Bible,” provides the best techniques to use and the attitudes you should consider working on, that will inspire you to become the best salesperson possible, such as asking power questions. This book gets right to the point and is a full of phrases that will keep you motivated when you need a morale boost. It also has many ideas worth sharing with your sales team.

4. “Thinking, Fast and Slow” by Daniel Kahneman

This book was suggested by Miranda Marquit of Due.com. Marquit says that “This book is written by a psychologist who won a Nobel Prize in Economics.” She adds, “It’s an amazing look at how we make decisions, and what goes into our makeup. I love this book for its ability to encourage introspection. If you want to change the way you think about money and business, as well as life, this book can bring new perspective to the way you think and react.”

5. “Guerrilla Selling: Unconventional Weapons and Tactics for Increasing Your Sales” by Orvel Ray Wilson

What’s unique about the approach in this book is that it doesn’t pressure or motivate you to become a salesperson, though sales is what the book is about. Instead, it’s a clearly written book that can be used by those of us who have to sell and how to become more competitive through unconventional ideas that are easy to implement.

When reviewing this book Brian Tracy, president of Brian Tracy Learning Systems, said, ''This is a fast-moving, action-packed book on selling, full of practical tips and ideas that anyone can apply immediately to increase their corporate sales and personal income. Every salesperson in today's competitive market should read this book from cover to cover. It will give you the winning edge over the competition!''

6. “How I Raised Myself From Failure to Success in Selling” by Frank Bettger

No matter what you’re selling, there’s no doubt that you’ll find Frank Bettger’s story of going from a failed insurance salesman to owning his own real estate company. This book is not just informative, it's inspiring. Bettger, who was mentored by Dale Carnegie, achieved his success by focusing specifically on the power of enthusiasm; how to conquer fear; the key word for turning a skeptical client into an enthusiastic buyer; the quickest way to win confidence; and the seven golden rules for closing a sale.


About the Author

John Rampton is an entrepreneur, investor, online marketing guru and startup enthusiast. He is founder of the online payments company Due.

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6 Secrets All Young Millionaires Share

6 Secrets All Young Millionaires Share

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What does it take to become a millionaire today? Is it luck? Passion? Hard work?

While these distinctive attributes definitely play a part, young millionaires also share the following qualities that have helped them achieve success.

1. They Have Emotional Support From Their Families

We all know that Mark Zuckerberg is the founder and CEO of Facebook. But did you know at the age of 12 he built his own messaging software called "ZuckNet?" Even more inspiring, the software actually worked and his father used ‘ZuckNet’ in his dental practice to alert him whenever there a was patient in the waiting room.

It turns out that many young millions have emotional support from their families at a young age. In fact, Nick Tart and Nick Scheidies interviewed 25 young entrepreneurs and discovered that with the exception of one, all received emotional support from them families that encouraged them to follow their dreams.

I personally have buy-in on every decision I make by my wife. If you don't have your family onboard with what you're doing, it will be very hard to push through when times get tough.

2. Begin With Something That Can Be Executed

If you take a closer look at young millionaires you’ll begin to notice that most of them got their start by making money off of something that was manageable. For example, review this list of 40 successful entrepreneurs who made their money before the age of 20 by John Boitnott. A majority of them started out small.

  • Juliette Brindak, founder of Miss O And Friends, launched a social network for tweens.
  • Sean Belnick started an e-tail shop that featured items like trading cards.
  • Adam Horowitz founded the mobile marketing tutorial program Mobile Monopoly.
  • Nick D'Aloisio developed an app and sold it to Yahoo!
  • Tyler Dikman started repairing computers in the eighth grade. He started his own business, Cooltronics.
  • Fraser Doherty made homemade jams using his grandmother’s recipe.
  • Madison Robinson created Fish Flops at the age of 15 and has since branched out to create complementary apparel.
  • Dominic McVey imported scooters from the U.S. and made a profit by selling them locally in London.

3. They're Honest and Personal

Speaker and author Jayson Lo states that being honest is one of most important traits that millionaires share. “Honesty is not just the best policy. Honesty will bring you people’s trust, which is the foundation of all relationships.”

One example of being honest is from Niall Harbison, founder of Simply Zesty. After losing three of his biggest clients in just three days, he penned 30 personal letters to his other clients thanking them for their business. He told the Telegraph “I’m currently writing 200 personal notes to go into books for certain people.”

4. Use Their Imaginations and Dream Big

Kelly Hoppen, founder of organic clothing, Earth Couture, says, “Visualize where you want to be every day and imagine what your life will be like when you get to that point. Every week I say to myself, ‘This week I want this or that to happen’ and I visualize it in my mind as if it were reality.’” Hoppen adds, “I was 30 when my bank balance reached the £1million mark. I remember looking at my bank statement and instead of feeling that I’d made it, I felt I could do more. Nothing is too big, and nothing is big enough.”

To get started, Tumblr founder David Karp suggests that you,“Find a space where you can be creative and a place where you are open for free thinking, you want to enjoy what you are doing and do what you are best at.”

5. They Were Told That They Wouldn’t Be Successful

It shouldn’t be a secret that most successful individuals have had to overcome an adversity. Whether it’s being rejected, tackling a health crisis, or handling a traumatic personal crisis, overcoming these hurdles helps keep us driven.

But, what if you were told that you weren’t going to be successful at all?

Michael Dunlop experienced this as a student with dyslexia. After being told by his teachers that he wouldn’t amount to much, it’s easy to understand why Dunlop dropped out of school and started blogging with Incomediary.com. Dunlop was able to retire by the age of 21. Dunlop knew he was worth something and then he did something about it by taking action.

6. They See Themselves As Self-Employed

Brain Tracey wrote, “The biggest mistake that you can ever make in your life is to think that you work for anyone else but yourself. You are always self-employed.”

Whether they’re trade penny stocks, designing websites, or running a multi- millionaire company, young millionaires may take the advice from their family members or mentors, but ultimately they’re going to make their own decisions based on their values and dreams.


About the Author

John Rampton is an entrepreneur, investor, online marketing guru and startup enthusiast. He is founder of the online payments company Due.

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Here's How to Know For Sure if You're Emotionally Intelligent

Here's How to Know For Sure if You're Emotionally Intelligent

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When you look for traits in leaders, and new hires, we often focus on areas like passion, charisma, determination, responsibility and hard work. However, psychologists and experts have also come to the conclusion that emotional intelligence is just as important, if not more so, as one of the most important traits for people to possess - not just in their professional lives - but also their personal lives.

What is Emotional Intelligence?

The theory of emotional intelligence is often attributed to the work of Peter Salovey, Provost at Yale University, and Dr. John Mayer, Professor of Psychology at the University of New Hampshire, in their 1990 article "Emotional Intelligence.”

Salovey and Dr. Mayer describe emotional intelligence (EI) as “the capacity to reason about emotions and emotional information, and of emotions to enhance thought.” They believe that people with emotional intelligence can “solve a variety of emotion-related problems accurately and quickly.” In other words, people with a high EI “know how to use emotional episodes in their lives to promote specific types of thinking.” For a simple example: If an individual is angry, he or she could be dangerous. If a person is happy, that individual may be more likely to collaborate with others.

Emotional intelligence, however, is not agreeableness. Salovey and Dr. Mayer also state that EI isn’t happiness, optimism, calmness, or motivation. While these traits are important, they “have little to do with intelligence, little to do with emotions, and nearly nothing to do with actual emotional intelligence.”

After covering the work of Salovey and Dr. Mayer, author Daniel Goleman has since written two books, Emotional Intelligence: Why It Can Matter More than IQ and Working With Emotional Intelligence, that detailed the five components of emotional intelligence, which include;

  • Self-awareness. This is the ability to understand the moods, emotions, and drives for yourself and how it affects others.
  • Self-regulation. People with a high EI can control or redirect impulses and their moods.
  • Internal motivation. Those with EI are driven beyond money and status and seek internal rewards like learning something new.
  • Empathy. This is the ability to understand the emotional makeup of those around them.
  • Social skills. They can build rapport and trust with others to make them better at managing relationships and resolving conflicts.

Dr. Mayer writes that emotional intelligence is important because it “expands our notions of intelligence, it helps us predict important life outcomes, and it can be used to help people find the right work and relationships for themselves.”

Why Emotional Intelligence Is Important

Over the years research has proven that emotional intelligence is crucial for both leaders and employees. One such study, conducted by the Center for Creative Leadership (CCL), discovered that “the three main reasons for failure are difficulty in handling change, inability to work well in a team, and poor interpersonal relations.”

Another study from search firm Egon Zehnder International, which analyzed 515 senior executives, found that individuals with a high emotional intelligence “were more likely to succeed than those strongest in either IQ or relevant previous experience.”

More specifically, emotional intelligence is beneficial because it can assist in;

Improving Mental and Physical Well-Being

Since emotional intelligence can help us realize, and cope, with our emotions, it can help us prevent anxiety, depression, and mood swings. Those with a high EI are also better situated to deal with stress. Because of this, EI can improve our mental and physical well-being.

When we have a more positive outlook on life and are able to manage the stress that’s all around us, we can reduce feeling fatigued or irritable, as well as decreasing the chances of health concerns like cardiovascular risk. Additionally, if you aren’t able to cope with stress, you can make situations worse, which will only add to the amount of stress in your life.

Build and Maintain Relationships

When we’re able to understand and manage our emotions, we can effectively communicate our thoughts and feelings to those around us, along with being aware of the feelings of others.

Instead of losing your cool with a colleague or your spouse, which could lead to making a brash and unhealthy decision, a person with EI regulates themselves and waits for that anger to pass. After some reflection, both parties can have a meaningful and constructive conversation.

Assists in Conflict Resolution

Being able to regulate one’s emotions and empathize with others makes it easier for conflict resolution to occur. In fact, it could even help prevent conflicts from taking place in the first place since we take into account the wants and needs of others. With this information, we can perceive any potential problems before they become a major issue.

Builds Leadership

Since those with emotional intelligence can understand and even anticipate some of the wants and needs or others, they can better understand what motivates their teams, foster stronger relationships, and they can be more empathetic so that they’re flexible with employees. For example, if anyone is going through a personal crisis, you may allow them a longer time to complete a project or be available to listen to them if they need someone to turn to.

Leads to Success

As noted earlier, emotional intelligence can help people become more successful since they have internal motivators that help them avoid procrastination, increase their focus on achieving goals, and boosts their self-confidence.

Furthermore, we can also use EI to develop stronger relationships so that we have a support system to help us overcome any setbacks.

Are you emotionally intelligent? Review these ten qualities to find if you are.


About the Author

John Rampton is an entrepreneur, investor, online marketing guru and startup enthusiast. He is founder of the online payments company Due.

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10 Morning Rituals From the World's Most Prolific Entrepreneurs

10 Morning Rituals From the World's Most Prolific Entrepreneurs

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We all have some sort of morning ritual. Whether if it’s responding to emails, exercising, planning your day, or sipping on a cup of coffee, these morning rituals are comforting and can help us stay productive. In fact, morning rituals are a huge part in determining the success of an entrepreneur. Without this consistency, I doubt that the following fifteen entrepreneurs would have become so successful.

1. Sir Richard Branson - Get Up Early

“Getting up and at it early gives me time to get on top of things, and chart my day effectively,” writes the Virgin Group Founder. He adds, “No matter where I am in the world, I try to routinely wake up at around 5am. By rising early, I’m able to do some exercise and spend time with my family, which puts me in a great mind frame before getting down to business.”

2. Mark Zuckerberg - Make as Few Decisions as Possible

Did you ever wonder why the Facebook founder and CEO Mark Zuckerberg seems to often be wearing the same clothes? "I really want to clear my life to make it so that I have to make as few decisions as possible about anything except how to best serve this community," Zuckerberg told his audience during a 2014 public Q&A. He added, “I'm in this really lucky position, where I get to wake up every day and help serve more than a billion people. And I feel like I'm not doing my job if I spend any of my energy on things that are silly or frivolous about my life.”

3. Steve Jobs - Give Yourself a Pep Talk

During his iconic 2005 commencement address at Stanford, Jobs said;

For the past 33 years, I have looked in the mirror every morning and asked myself: “If today were the last day of my life, would I want to do what I am about to do today?” And whenever the answer has been, “No” for too many days in a row, I know I need to change something.

4. Bill Gates - Stay Sharp Mentally and Physically

The Microsoft co-founder is known for exercising both both his body and mind first thing in the morning. He reads publications like the Wall Street JournalEconomist, and New York Times, as well as gets alerts for stories on Berkshire Hathaway.

Gates also trots on his treadmill and watches courses from the Teaching Company.

5. Jack Dorsey - Meditate and Exercise

As CEO of both Twitter and Square, Jack Dorsey definitely has a full-schedule. However, he still finds time to meditate and exercise. During an AMA with Product Hunt, Dorsey claimed that his morning ritual consists of waking up at 5am, then he’ll “meditate for 30 minutes, do three 7 minute workouts, makes coffee, checks in...”

Dorsey also said that he gets the most out of his day by sleeping between 11 p.m. and 5 a.m. and then meditating and exercising.

Dorsey also has mentioned that he tries to keep a fairly exact routine to keep himself consistent. He feels this has continued to help him through the years.

6. Arianna Huffington - Get Enough Sleep First

“I could not live without a good night’s sleep—because for the longest time I did live without it and paid a very high price,” Huffington says. However, once she is awake, her schedule could vary. For example, what time she wakes-up could differ based on whether she’s going to the office or airport.

For most mornings, Huffington rides an exercise bike for 30 minutes, meditates for another 30, takes a shower, gets dressed, and has a cup of coffee.

7. Elon Musk - Make Time for the Small Things

Musk has claimed that he works an insane 80-100 hours per week! But, that doesn’t prevent him from waking up at 7am to catch a spectacular view outside of his L.A. area home. Musk normally skips breakfast, but sometimes has an omelette or cup of coffee, and arrives at his SpaceX office before 10am. Once in the office, he makes his morning phone calls to journalists, job candidates, and conference calls regarding either SpaceX or Tesla.

8. Tim Ferriss - Make the Bed

Self-help guru and author of the 4-Hour Workweek has a five-step morning ritual that helps him stay on top of his game. This includes;

  • Making your bed - it’s a little action that puts you in control and makes you proud.
  • Meditate.
  • Hang. Yes, hang so that you can decompress your spine.
  • Drink tea.
  • Write in a journal.

After completing these five tasks, Tim is ready to start his day and start helping others improve their lives.

9. Jeff Bezos - Avoid Early Morning Meetings

Instead of rushing to the office, the Amazon founder prefers to have a leisurely breakfast with his wife and children. "I wanted her to get the best hours of my day," Bezos has said. That’s why Bezos made it a point to not plan any early-morning meetings. This not only keeps a healthy work-life balance, it also ensures that you get a full night’s rest and decreases stress.

10. Dave Gilboa - Get the Blood Flowing

Gilboa, founder of the eyewear company Warby Parker, admits that he’s not exactly a morning person. "I'm usually a little groggy in the morning, but I find that anytime I exercise to get the blood flowing, I have more energy throughout the day. So I've been riding my bike to work, even in the winter."

Gilboa makes it a point to be in the office by 8am and has found that his brain has been “woken up” by the bike ride.

How do you start your day?


About the Author

John Rampton is an entrepreneur, investor, online marketing guru and startup enthusiast. He is founder of the online payments company Due.

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10 Ways to Land the Job of Your Dreams

10 Ways to Land the Job of Your Dreams

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You’d be lying to yourself if you didn’t want to have your dream job. After all, we’re going to spend 90,000 hours at work. So, wouldn’t you want to spend that time doing something that you love?

That’s always easier said than done, but you can make the working process easier by following these ten tips to land the job of your dreams.

1. Conduct a Self-Exploration

“The first step, which far too many people overlook, is to conduct a self-exploration and identify possible careers that truly inspire,” writes Kent Lewis. “Brainstorm, organize and filter dream jobs based on level of inspiration, barriers to entry (i.e. level of education or certification fees) and earning potential.”

Lewis adds, “After a fairly comprehensive review session, you should be able to hone in on a few front-runners.”

2. Apply for Jobs That Aren’t Listed

David Williams asks in Forbes, “How many times have we interviewed for a job we knew was not right for us and yet we were still devastated when we weren’t called back for the next round?” Instead of applying for jobs that you’re probably not interested in anyway, “Become friends with people who work in companies you’re interested in.”

Learn everything you can about them and how you can support them. Williams is confident that they will “call you up and ask you to join them when a new position opens up or refer you to an open position at another great company.”

Remember, nothing beats networking. So make sure that you brush-up on your networking skills and build strong networking communities.

3. Pretend You Already Have the Job

"See yourself as already ​in the dream job,"Katharine Brooks, executive director of personal and career development at Wake Forest University, tells TODAY.com. “Weave in background and training of your past experience but use the vocabulary associated with the new role where you see yourself belonging."

You can do this while writing your cover letter to prove that you’re “the one.”

4. Be Flexible

Here’s something that you may not have considered, your dream job may not even exist yet. It may not even exist for another couple of years. That’s why Erika Fry recommends in Fortune that “You’ve got to be open to whatever industry change comes your way.” Fry adds, “And recruiters will reward you for it: ‘Comfort with ambiguity’ is among the most sought-after qualities in job candidates today.”

5. Sell Yourself

Why wait for a job opening of a referral when you could have employers come to you? Promoting yourself online is fairly easy, and inexpensive today. For example, you could start your own blog and have an amazing LinkedIn profile.

You could also step-up your game so that you’ll really get noticed.

Kim Ashdown, founder of InternUtopia.com, wanted to secure an internship with Katalyst, Ashton Kutcher's media company. According to Investopedia, Ashdown launched iwannaworkatkatalyst.com, “created videos explaining why she wants to work there and even sent cupcakes to the office.” She also purchased ad space on Google and Facebook.

6. Create an Online Mind Map of Ideas

“Employers are impressed by candidates who not only know their company inside and out, but also have ideas to bring to the table,” says Ron Stewart in a guest post for Ladders. “Don’t be afraid to make suggestions and show how passionate you are about moving forward with the company.”

Stewart suggests that you, “Jot down all of your best ideas, strategies and thoughts. Consolidate these on to an online mind map or infographic, so that they are easy to read and eye catching” by using tools like Popplet or Coggle.

7. Volunteer

It’s no secret that employers value candidates who volunteer, but Ella Fertitta adds on the Hands On Network that “volunteering will allow you to access meaningful work without the pressure of being evaluated on your performance.” Volunteering also gives you the chance to develop new skills, build meaningful relationships, strengthen your leadership skills, and broaden your horizons.

8. Update Your Skill Set

Author Stan Popovich writes in Entrepreneur that you should “Get into the habit of updating your skills, even during a long job search.” For example, if you learn the latest programming software, you’ll be current and more valuable in the market. “Continuous education could be the key to getting that job that you want. There's always something to learn.”

9. Perfect Your Elevator Pitch

You never know when you’ll run into a employer or be called-in for an interview. That means that you should have already created your elevator pitch and know it front-to-back. Ramit Sethi writes that the benefits of this is that it will make you more memorable and referable.

Robert Pagliarini, former CEO of SeekingCapital.com, recommends on Business Know How that elevator pitches should contain a hook, passion, and a request.

10. Create the Job Yourself

"Sometimes, the best way to land the job of your dreams is to try to create it right where you are” Michele Mavi, director of internal recruiting and content development at Atrium Staffing, tells Business News Daily. “Take on passion projects at your current place of employment; find ways to learn new skills to incorporate into your work.”

By doing so, others will begin to take notice, which is when you start sharing your vision. “Once you get the ear of top-level management, start to share your vision of how you see your career developing within the organization. They just might listen and give you the chance to go after your dream."

And, if that doesn’t happen, you can always start your own business where you have control on whether or not you’ll land your dream job.


About the Author

John Rampton is an entrepreneur, investor, online marketing guru and startup enthusiast. He is founder of the online payments company Due.

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11 Killer Examples of Social Media Marketing

11 Killer Examples of Social Media Marketing

It’s common for brands to launch social media campaigns these days, but if you really want to stand out and connect with your prime audience then you need to focus on creating compelling and customer-centric campaigns - even if that means taking risks.

To help inspire you to great heights for your Social Media goals, here are 11 examples of social media marketing campaigns that killed it.

1. Newcastle: Band of Brands

How do you partake in the biggest marketing event of the year, aka the Super Bowl, on a shoestring budget? Follow the example set by Newcastle.

“Lacking the $4.5 million needed to buy 30 seconds of Big Game airtime, Newcastle decided to take a cue from the sharing economy that’s made Kickstarter, Uber, AirBnB and CityBike so popular,” says Droga5, the agency behind the campaign.

“Our plan was simple. We’d essentially sell ad space in our ad, asking 20-30 scrappy brands like ours to pitch in for airtime with us, and then cram all 20-30 of those brands into one Big Game ad. We called it, "Newcastle’s Band of Brands." It was a simple way to poke fun at the ridiculous cost of Big Game advertising while inserting ourselves, and plenty of other brands, into the Big Game conversation.”

The campaign relied on both Facebook ads and posts to spread the word and generate buzz.

2. Urban Decay: Coachella-Meets-Cosmetics Contest

In February and March 2014 cosmetics company Urban Decay unveiled a new collection entitled Electric. To get fans excited, the company ran a contest where they could win tickets to the sold-out music festival Coachella. To enter, people had to first follow Urban Decay on Pinterest and a pinboard called “Get Electric with UD” where they would show what they would wear at the annual music festival.

3. Land Rover UK: #Hibernot

#Hibernot is a cross-channel campaign that uses social, video and experiential marketing. The idea behind the campaign is that since there isn’t much daylight during the winter, you have to take advantage of the day as much as possible. Land Rover uses YouTube videos, billboards, and photography from Instagram influencers to show you how to enjoy the outdoors during the winter.

4. eBags: #TravelTipTuesdays

eBags is a travel bag manufacturer that uses its Facebook page to showcase their latest products and offer followers discount codes. However, the coolest use of Facebook is sharing priceless travel tips every Tuesday on everything from packing, travel hygiene, and even juicy facts like some airline credit cards allowing you to check bags for free.

5. Four Seasons LinkedIn Page

Four Seasons has been listed as one of LinkedIn’s top company pages in years like 2013. And, it’s easy to see why. The hotel and resort posts videos and readable that highlight employees, how the company gives back to the community, and employees having fun. It’s an effective way to use social media to recruit talent without seeming overly pushy.

Check out this amazing guide on social media advertising to help you scale this with your business.

6. Taco Bell: Taco emoji engine

In 2015 emojis became a big deal among social media users. Brands picked-up on the trend and started including emoji in email subject lines and social media posts. Taco Bell, who has an incredible social media presence and knows how to connect with it’s youthful demographic. The company decided to join in on the fun. Users simply tweeted @TacoBell with a taco emoji and another emoji and the brand would tweet the user back with a humorous mashup of the the two images.

7. Lowes: #fixinsix

The home improvement store has used social media to share home improvement tips. Using Vine, Lowes creates a series that covers everything from cleaning to contraction in just six-seconds.

8. Droptheweapons.og: A Different Ending

This social campaign created an invertive choose your own adventure on YouTube to help end violence. It’s powerful message that gives viewers a first person experience on the impact that their decisions can have.

9. Victoria’s Secret: #DIY Panty Contest

Victoria’s Secret is a brand known for using Snapchat to host giveaways. One example was the #DIY Panty Contest for Valentine’s Day 2016. Fans had a chance to win one of its personalized panty kits by drawing over a screenshot of their favorite pair and then send the image back to Victoria’s Secret with the hashtag #DIYPantyContest.

10. Make-A-Wish Foundation & Disney: #ShareYourEars

Disney partnered with the Make-A-Wish Foundation where people were asked to share images of them wearing Mickey Mouse Ears on Twitter and Instagram with the hashtag #ShareYourEars. For every “ear” photo Disney would donate $5 to Make-A-Wish America and Make-A-Wish International.

11. GE: #DRONEWEEK

Believe it or not, General Electric is constantly up-to-date on the latest social media trends and channels. In 2015 they were one of the first brands to use Periscope in a marketing campaign As explained in Co.Create, “the project will allow viewers to criss-cross the U.S. via Periscope and get a drone's eye view of some of the company's least accessible facilities where jet engines, locomotives, wind turbines and industrial machinery are made and tested to extremes, featuring interviews and expert commentary from GE scientists and technologists. It's like Shark Week for science and social video nerds.”


About the Author

John Rampton is an entrepreneur, investor, online marketing guru and startup enthusiast. He is founder of the online payments company Due.

Continue reading

5 Leadership Methods That Inspire New Leaders

5 Leadership Methods That Inspire New Leaders

While a new leader may have an innate sense of what it takes to run a company, there is always more that can be learned from the tried and tested leadership methods taught in business schools and used by successful leaders. Most leaders keep an eye out for great ideas that they can use to increase their effectiveness with their employees. A new leader must also understand the difference between leading - and just managing people. Peter Drucker has noted that leadership is about choosing and doing the right things.

In my own experience as a new leader, I sought out experienced leaders who I could study in terms of the specific types of leadership methods they used to shape their own success. Along the way, I have tried many leadership methods and combined those that worked well for me and my startups to generate a combination of various styles. Even since my first startup, I continue to refine the leadership methods I use as situations change and as I startup various types of companies.

If you are a new leader, consider these five leadership methods and styles that may work for your particular approach and experience:

Charismatic: This leadership method is designed to influence others through personality and character, leveraging values and beliefs to incite others to action. It’s an ideal leadership method for a new leader who feels passionate about their business idea and who is a high energy individual determined to motivate others.

The one aspect that is important to remember about the charismatic leadership method is that it can easily turn into being just about the leader and their presence so this type of person and leadership style has to be balanced to ensure the team knows they can have their own individual passions about what they are trying to achieve, and that they can contribute in their own way in their own team.

Pacesetter: Although a new leader may at first feel uncomfortable in this role - because it involves creating models of excellence - it is ideal for a startup. Typically, the majority of the team is remote, yet motivated and skilled, so this is idea for this type of leadership method. The Pacesetter is based on significant self-direction where the leader pushes for quick results from the team.

This leader can then set the pace in terms of what is desired from the team, or what must be accomplished by the team - which can be more at one time or less at another, depending on the stage of the startup’s development. The Pacesetter also knows when and how to pour on the steam and get the desired results in a desperate, or fix-it situation.

Innovative: When a startup is intent on disrupting the marketplace and standing out within an industry, it helps to employ an innovative leadership method that focuses on doing things entirely different from expected. A leader who uses an innovative method can see the entire situation as a whole and determine how to do things differently, especially when traditional ways are not working.

An alternative, or innovative way of thinking is a good way of showing the team that everyone is free to try new things and take some risks. As a startup, a new leader can encourage a culture of innovation and creativity early on to shape how the company focuses on their disruptive capabilities for the marketplace. The innovative leader brings out needed creativity.

Situational: Combining a number of leadership behaviors, the situational leadership method includes directing, empowering, coaching, and being supportive to the team. Since a startup is still evolving, this leadership method is particular effective because it is helpful for situations that involve ongoing change.

A new situational leader just has to be careful not to change too often, too fast or be too unpredictable about what the changes are to the organizations. When done properly, this leadership method reduces the sense of uncertainty among the new team. Since this team is often remote, they may already be feeling out of the loop with what’s happening with the company so this leadership style helps by having the new leader actively involved with the developmental change.

Affiliative: The affiliative leadership method is a way to build bonds early on and a sense of belonging that can help propel a startup through its development. While this is a good method to use to bring a team together, this style should not be the leadership method that a leader continues to utilize forever, primarily because it is based solely on praise and nurturing.

There will always be the need to build and encourage, but there has to be more dimensions to the leadership method used in order to provide direction and encourage higher performance levels.


About the Author

John Rampton is an entrepreneur, investor, online marketing guru and startup enthusiast. He is founder of the online payments company Due.

Continue reading

5 Leadership Methods That Inspire New Leaders

5 Leadership Methods That Inspire New Leaders

While a new leader may have an innate sense of what it takes to run a company, there is always more that can be learned from the tried and tested leadership methods taught in business schools and used by successful leaders. Most leaders keep an eye out for great ideas that they can use to increase their effectiveness with their employees. A new leader must also understand the difference between leading - and just managing people. Peter Drucker has noted that leadership is about choosing and doing the right things.

In my own experience as a new leader, I sought out experienced leaders who I could study in terms of the specific types of leadership methods they used to shape their own success. Along the way, I have tried many leadership methods and combined those that worked well for me and my startups to generate a combination of various styles. Even since my first startup, I continue to refine the leadership methods I use as situations change and as I startup various types of companies.

If you are a new leader, consider these five leadership methods and styles that may work for your particular approach and experience:

  1. Charismatic: This leadership method is designed to influence others through personality and character, leveraging values and beliefs to incite others to action. It’s an ideal leadership method for a new leader who feels passionate about their business idea and who is a high energy individual determined to motivate others. The one aspect that is important to remember about the charismatic leadership method is that it can easily turn into being just about the leader and their presence so this type of person and leadership style has to be balanced to ensure the team knows they can have their own individual passions about what they are trying to achieve, and that they can contribute in their own way in their own team.
  2. Pacesetter: Although a new leader may at first feel uncomfortable in this role - because it involves creating models of excellence - it is ideal for a startup. Typically, the majority of the team is remote, yet motivated and skilled, so this is idea for this type of leadership method. The Pacesetter is based on significant self-direction where the leader pushes for quick results from the team. This leader can then set the pace in terms of what is desired from the team, or what must be accomplished by the team - which can be more at one time or less at another, depending on the stage of the startup’s development. The Pacesetter also knows when and how to pour on the steam and get the desired results in a desperate, or fix-it situation.
  3. Innovative: When a startup is intent on disrupting the marketplace and standing out within an industry, it helps to employ an innovative leadership method that focuses on doing things entirely different from expected. A leader who uses an innovative method can see the entire situation as a whole and determine how to do things differently, especially when traditional ways are not working. An alternative, or innovative way of thinking is a good way of showing the team that everyone is free to try new things and take some risks. As a startup, a new leader can encourage a culture of innovation and creativity early on to shape how the company focuses on their disruptive capabilities for the marketplace. The innovative leader brings out needed creativity.
  4. Situational: Combining a number of leadership behaviors, the situational leadership method includes directing, empowering, coaching, and being supportive to the team. Since a startup is still evolving, this leadership method is particular effective because it is helpful for situations that involve ongoing change. A new situational leader just has to be careful not to change too often, too fast or be too unpredictable about what the changes are to the organizations. When done properly, this leadership method reduces the sense of uncertainty among the new team. Since this team is often remote, they may already be feeling out of the loop with what’s happening with the company so this leadership style helps by having the new leader actively involved with the developmental change.
  5. Affiliative: The affiliative leadership method is a way to build bonds early on and a sense of belonging that can help propel a startup through its development. While this is a good method to use to bring a team together, this style should not be the leadership method that a leader continues to utilize forever, primarily because it is based solely on praise and nurturing. There will always be the need to build and encourage, but there has to be more dimensions to the leadership method used in order to provide direction and encourage higher performance levels.

These leadership methods can inspire new leaders by giving them a roadmap for how to approach their new position and shape their evolution as their startup grows and more talent comes on board. Starting with these behaviors early on can help new leaders create the leadership habits that get the most from the team and assist in showing a new leader about how to find the right balance for the talent, the stakeholders, and the company.

 


 

About the Author

John Rampton is an entrepreneur, investor, online marketing guru and startup enthusiast. He is founder of the online payments company Due.

Continue reading

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