Facebook to Let Any WordPress Blog Post Instant Articles

Facebook to Let Any WordPress Blog Post Instant Articles

featureToday, Facebook announced that it will let any WordPress blog post Instant Articles with ease.

Automattic and Facebook are partnering to release an Instant Article WordPress plugin. The plugin creates a RSS feed that automatically creates posts to appear as Instant Articles. The plugin is open-source and customizable.

 

Automattic explained that anyone using the plugin will have to be reviewed by Facebook to ensure their content is “properly formatted and adhere to their community standards and content policies before you’ll be able to start pushing content to the platform.”

What is Instant Articles?

Using the same technology that loads photos and videos quickly in the Facebook app, articles now load as much as 10 times faster than standard mobile web articles, so you get to the stories you want to read quickly.

Once there, new features like tilt-to-pan photos, auto-play video, embedded audio captions, and interactive maps let you explore the story in new ways.

Over the past few months, some larger publishers have seen great results from Instant Articles. As part of the early program, companies like The New York Times, BuzzFeed, The Washington Post, and many more had access to the program and were publishing hundreds of pieces of content per day.

Instant Articles will be available to everyone starting April 12, when Facebook holds its F8 conference in San Francisco. 

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