Founder Stories
These are the stories of the brave and the bold, the planners and the risk-takers, the dreamers and the doers. In conversations with the diverse Shopify founder community, we uncover the secret ingredients of success. Be inspired to take action by those who have paved the way before you.
Selling Sunshine: How a Former Mortgage Professional Became TikTok’s Plant Mom
Flipping Violins and Slurping Noodles: The Life of a Serial Entrepreneur
Women Entrepreneurs We Love
Empowering Phenomenal Women Everywhere, One Shirt at a Time
Pajamas With Purpose: This Fashion Brand Creates Opportunities for Those With Disabilities
Profit with a Purpose: Meet 9 Socially Responsible Founders Creating Change Through Business
Out of Stock: This Founder Is Selling Spirituality and Everyone’s Buying
Outraged: T-Shirts and the 100-Year Fight for Women’s Equality
Drinking in the Haus: How Funding Helped This Booze Brand Grow 500% During the Pandemic
Overdraft: How One Founder Built a Braiding Business—From Her Living Room
50 Exceptional Shopify Stores to Inspire Entrepreneurs
Comfortable Being You: How RUBIES Form-Fitting Wear is Supporting Transgender Youths
The Big Plans of One Small Business Owner—and the Diagnosis that Won’t Stop Her
The Founder’s Zodiac: Find a Compatible Business Partner, Based on Your Sign
Partners: From Van Life to Cacao and Coffee Roasters
Starting a Retirement Business: How This Former Teacher Became an Alpaca Rancher
Shop Small: 50 Sustainable Products for Earth Day—and Every Day
This 84-Year-Old Grandmother Serves Comfort and Community Through Livestreamed Cooking Classes
The Art of Reinvention: How One Founder Found Her Purpose in the Middle of a Pandemic
Meet 6 Independent Businesses Responding to Crisis with Compassion
Partners: From High School Sweethearts to Serial Entrepreneurs
The Founder’s Zodiac: Passion and the Pursuit of Independence
Partners: Their Love Migrated from the Dance Floor to a Fair-Trade Foods Business
Partners: They’re Running the Modern Day Mom and Pop Shop
Partners: Inuit Life Inspired Their Cross-Cultural Love—and Whale Soap
Introducing: Partners—in Business and Bed
The Grown-up Wisdom of 5 Young Entrepreneurs
Overcoming Adversity: 5 Founders on Surviving Their Greatest Defeats
Shop Shopify: 68 Holiday Gift Ideas for Everyone on Your List
The Future Needs More Black Businesses
The Fulfillment Stress That Comes with Unprecedented Press (And How Baloo Living Solved It)
Community and Competition: Inside the Mind of a 19-Year-Old Founder
Ollies and Ocean Life: Inside the Mind of a 14-Year-Old Founder
If You Build It They Will Come—But It Might Not Be Who You Expected
Books and Big Dreams: Inside the Mind of a 19-Year-Old Founder
Overdraft: KOTN’s Founder Talks Hard Times and Soft Shirts
Cartoons and Coding: Inside the Mind of an 11-Year-Old Founder
Beezus and Boxer Shorts: Inside the Minds of Two School-Aged Founders
Overdraft: How this Eyewear Mogul Started a Business from a Backpack
Pecans and Politics: Inside the Mind of a 12-Year-Old Founder
Social Studies and Stationery: Inside the Mind of a 10-Year-Old Founder
Overdraft: How This Army Vet Fought His Way out of a Financial Ambush
Beagles and Basketball: Inside the Mind of a 12-Year-Old Founder
Vanguard: How A Tribe Called Red Brought Activism to the Dance Floor
Overdraft: The Dark Side of Overnight Success
Overdraft: How Native Poppy Bloomed—Even Through Its Founder’s Darkest Days
Sharks and Shooting Hoops: Inside the Minds of Two School-Aged Founders
Vanguard: This Latinx Bath Brand Is Bubbling with Nostalgia
